1. Review 2015
Making resolutions should start with looking back at how 2015 went. It's all too easy to make idealistic plans for 2016 without learning from your mistakes or spotting trends that developed throughout the year. Travel writer Chris Guillebeau has written a super guide on this which you can view here.
Start by making a list of 5 things you did well as a host and 5 things you should improve on.
2. Develop 2016 Events Calendar
The start of the year is the best time to review all events and holidays that will impact demand and pricing in your area. Plan now to avoid missing out on valuable income. Even if you increase your price for 50 nights over the course of a year by just €20, that is an extra €1000 to your bottom line at the end of the year. Small changes, big rewards.
3. Deep Clean
Kick off 2016 with a deep clean of your property. I'm not suggesting you spend New Year's Eve with your rubber gloves on but spend at least 4 hours giving your property a proper deep clean. Too often we simply turn over properties to prepare for the next guest. This is also a great way of identifying any repair jobs you need to tackle.
Always use a checklist when cleaning. You can find a full collection of deep cleaning checklists on Pinterest.
4. Update Your Personal Host Profile
Hosts are so keen to get their properties listed, they often neglect to properly complete their own profile. Follow this checklist to ensure your profile is Superhost worthy.
Connect your social accounts, Facebook, Google and LinkedIn.
Have a clear profile photo
Ensure you have uploaded your offline ID, such as passport or drivers license.
Fill out all relevant fields to give people a clear idea of who you are and why they should stay with you. Remember, it's all about trust.
5. Say Cheese
Unless the official Airbnb photographer or a professional photographer took your property shots in 2015, it's time to consider a reshoot. Photos get stale and dull very quickly. By reshooting it will give your listing an immediate boost and it will also force you to make your property look its best. Win, win.
6. Walk In Your Guests Shoes
Spend a night in your property as a guest. For those of you who live in your listing get a friend to spend a night as a pretend guest. Ask for honest and constructive feedback on any issues you can improve on. Don't let your ego hold you back. You can always improve so make sure to pick a friend who will provide direct feedback.
7. Set Measurable Goals
This may seem like the most obvious tip on the list but it is the most important. Without goals you won't be able to look back on your year and judge its success.
- Increase occupancy by 20%
- Grow overall income by 10% (see events calendar tip above)
- Achieve Superhost status
- Use your Airbnb property to pay for travel to 5 new countries
- Convert your attic or garage using profits from Airbnb
8. Build A Community With Other Hosts
With Airbnb scrapping their local groups forums, it's now more important than ever to build connections with other hosts in your city. We are hosting an evening for the Dublin Airbnb community on Thursday, January 28th in Against The Grain on Wexford Street in Dublin from 7pm-9pm.
The event is free to register. Come along, enjoy some complimentary food and meet other hosts and Superhosts from around Dublin.
We will have a number of guest speakers on the night about improving your Airbnb experience. Places are limited so register your interest below to attend.